About Regalo Flor
Brand background and key notes.
Regalo Flor was founded in 2010 in Bogotá, Colombia, by a group of floral artisans dedicated to preserving traditional floral design while incorporating contemporary styles. The concept behind Regalo Flor emerged from the founders’ desire to create a brand that not only offered beautiful arrangements but also honored the cultural significance of flowers in Colombian society. The name "Regalo Flor," which translates to "Gift Flower," reflects the brand's mission to convey emotions through floral gifts.
In its early years, Regalo Flor focused primarily on local markets, establishing partnerships with various suppliers to source high-quality, sustainably grown flowers. As the brand gained recognition for its unique designs, it began to expand its offerings to include a wider variety of floral arrangements for events, weddings, and corporate functions. This development was complemented by the launch of an online store in 2015, which allowed customers across Colombia to access their products more easily.
By 2018, Regalo Flor had grown significantly and garnered a loyal customer base. The brand embraced eco-friendly practices, utilizing biodegradable packaging and prioritizing local sourcing to minimize its environmental impact. This commitment resonated with consumers increasingly concerned about sustainability.
In 2020, Regalo Flor expanded its presence internationally by shipping its products to select countries in North America and Europe. This strategic move opened new markets and allowed the brand to showcase Colombian flowers globally. Over the years, Regalo Flor has participated in various floral exhibitions and events, earning awards for its innovative designs and commitment to sustainability.
Today, Regalo Flor stands as a prominent player in the floral industry, recognized for its blend of tradition and modernity, and continues to evolve while staying true to its founding principles.